Brighton i360 (Formerly known as British Airways i360) is a 162-metre (531 ft) moving observation tower on the seafront of Brighton, East Sussex, England, at the landward end of the remains of the West Pier. The tower opened on 4 August 2016. From the fully enclosed viewing pod, visitors experience 360-degree views across Brighton, the South Downs and the English Channel. Brighton i360 was designed, engineered, manufactured and promoted by the team responsible for the London Eye.

From Wikipedia